The Challenge
When I first connected with Cirrus Psychology Clinic, they were feeling incredibly frustrated. Their website just didn’t reflect who they were as a psychology clinic. Like many businesses, they had initially entrusted the task to a ‘tech-savvy’ employee. Unfortunately, the end result was a website that wasn’t mobile-friendly and failed to capture the essence of their brand. This led to major visibility issues on Google, leaving them reliant on costly Google Ads to get noticed. They felt stuck and were desperately seeking a solution.
The Solution
We knew we had to start from the ground up. First, we designed a brand-new website that truly represented Cirrus Psychology Clinic. It was not only visually appealing but also mobile responsive, ensuring clients could easily access it from any device. Here’s what we did:
- Website Overhaul:
- Brand Alignment: Created a modern, professional look that matched the clinic’s values and services.
- Mobile Responsiveness: Ensured the site looked and functioned great on all devices.
- User Experience: Simplified navigation to help clients find information and book appointments effortlessly.
- SEO Implementation:
- Keyword Optimization: Integrated relevant keywords to boost organic search rankings.
- Content Strategy: Developed high-quality, informative content to establish the clinic as a trusted authority.
- Local SEO: Focused on local search terms to attract clients from the surrounding area.
- Social Media from Scratch:
- Platform Selection: Identified the best platforms (Facebook and Instagram) to reach their audience.
- Content Creation: Crafted engaging posts, including tips on mental health, clinic updates, and more.
- Community Building: Fostered a supportive online community by engaging with followers and responding to comments.
I can not leave a high enough rating for Angela! She took my dreamy vague ideas for a website and created something better than I could have expected! The collaborative process was fun, engaging and empowering. I am so grateful for her diverse skills of photography, web design, intelligent marketing, and really listening to what we were looking for.
Tara Simpson | Google Review
The Results
The transformation was remarkable. Cirrus Psychology Clinic’s new website now accurately reflects its brand and provides a seamless experience for users. With a strong SEO foundation, they began to appear organically in Google search results and led them to cancelling paid Google ads completely. The social media presence we built from scratch started gaining traction, creating an engaged community around their clinic.
Why This Matters
Your online presence is crucial. If you’re struggling with a website that doesn’t represent you, or you’re tired of throwing money at ads just to be seen, you’re not alone. Cirrus Psychology Clinic was in the same boat, but with the right strategy and support, we were able to turn things around.
Take Action Now
Don’t let a subpar online presence hold you back. Let’s work together to create a website that shines, optimize your SEO, and build a social media presence from the ground up. Reach out today, and let’s make your digital footprint as remarkable as your practice.
Brand Direction | Warm and Inviting, Earthy, Grounded
LEARN MORE ABOUT WEBSITE DESIGN SERVICES
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