Social Media Management | Toronto, Ontario
Complete Family Eyecare came to me looking for someone to help them with their social media presence. Life in a busy Toronto optometry clinic leaves little time to worry about posting consistently to social channels, and that’s where I came in! Written and visual content creation Community Engagement Google My Business Management Facebook Ad Campaigns Monthly Analytics
Challenge
The client was too busy with the business to manage social media and had nobody appointed to maintain it actively. They needed to get new clients into their office to expand their business. They are also not local to myself, so I am unable to provide on-location photography for content.
Solution
Complete Family Eyecare decided on a Social Media Management Package, working with Angela to grow their brand.
When looking to reach new eyes quicker, sponsored posts and Facebook ads can be the perfect solution. While gaining new awareness to the brand, consistent posts were created to help foster relationships with current patients and followers of the clinic.
Having a strong presence on social media means you have to be SOCIAL! As part of this, community engagement ensures a brand is being social. Part of this is done by creating engaging stories for Instagram and Facebook that include polls, quizzes, etc. to spike interest.
As the client is not local, Angela coached the client on ideas for photos and videos to create so we can show authenticity of who the faces at the clinic are. We utilize stock images for the rest of the posts to maintain visual interest. Real photos are always recommended, but when working remotely with clients, there are other solutions.
If you are interested in working with me but are not local to Red Deer, Alberta, that’s ok! I can coach you on the best techniques for taking photos and video OR we can work together to find someone local who can provide services to get these digital assets.
Brand Direction | Bright, Friendly, Family Oriented
Let’s Chat About Your Social Media
Have you thought about getting help with your social presence? I strongly believe in a collaborative approach to bringing your brand to life on social platforms. Let’s set up a FREE discovery call to chat more about the opportunities of working together.